GREAT ARTICLE ON SEARCH ENGINE WATCH
Many times I am asked if a business had money to invest in internet advertising and had to choose between organic or sponsored links, where should they spend it. I always tell them that you would obviously want to be where people are looking for you. Overwhelmingly, organic results receive more clicks then sponsored links. Yes it requires a lot of work, but in the long run, your results will be much better and the cost will be much lower. Search engine Watch has a great article explaining.
Click here
If your looking to be found online and some internet marketing rep tries to tell you to purchase big bucks on paid ads read this first.
My Milwaukee customers already know.
Many times I am asked if a business had money to invest in internet advertising and had to choose between organic or sponsored links, where should they spend it. I always tell them that you would obviously want to be where people are looking for you. Overwhelmingly, organic results receive more clicks then sponsored links. Yes it requires a lot of work, but in the long run, your results will be much better and the cost will be much lower. Search engine Watch has a great article explaining.
Click here
If your looking to be found online and some internet marketing rep tries to tell you to purchase big bucks on paid ads read this first. My Milwaukee customers already know.
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How the existing online industry functions?
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