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Some believe that the world of search engine optimization (SEO) is changing in the post-Panda world. A belief that content has suddenly appeared on the radar as the end-all, be-all of ranking highly on the search engines is discussed on virtually every relevant site I've been to.
Here's the problem with that belief: content has always been an important factor. How content influences results may change over time or (better worded) our understanding of how to use content may evolve, but to be sure - content has always and will always be a key factor in the algorithms in one capacity or another.
If we flash back to the “Wild West days” of SEO, content keyword stuffing and keyword density targeting were all the rage. Massive sites were built, injecting regions onto pages to rank sites for a wide array of locations - and it worked. These sites ranked and why? Content.
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Disclaimer: The postings of opinions on this site are my own and do not necessarily reflect those of my clients or publishers. Jim is an experienced Internet Marketing Consultant in Milwaukee Wisconsin. His mission is to help you increase your advertising return on investment and decrease unproductive advertising expenses through proven, online marketing strategies. He works with local businesses, agencies, and Non-Profits. Feel Free to call him at (414)699-5444 to schedule a Free Consultation.
Search engine optimization is a lot easier than you think. Learn the basics, follow the steps, and you can easily increase your traffic and sales to your site.
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